PUBLICITY, A POWERFUL ROAD TO BOOK SALES
Dates: September 4- October 6, 2018
Price: TRRW Members – $15
RWA Members – $25
Non-RWA Members – $35
Instructor: Deb Riley-Magnus
Workshop Description: Publicity is not Marketing. Publicity is not Promotions. Publicity is a tool unto itself and can be extremely powerful for book sales. A little publicity understanding, skill, and creativity can take your marketing and promotions over the top. While the crowd scrambles in the battle for the same reader, well managed and creative publicity takes an author to new and unapproached audiences waiting for your book.
• Introduction, REAL PUBLICITY
• Digging for Publicity Nuggets inside your Manuscript
• The Seven Levels of Communications
• Press Management
Deborah Riley-Magnus is an author and an Author Success Coach. She has a twenty-seven-year professional background in marketing, advertising, and public relations and has been a writer for print, television, and radio. Her nonfiction—FINDING AUTHOR SUCCESS, CROSS MARKETING MAGIC FOR AUTHORS, and the newest, WRITE BRAIN/LEFT BRAIN— focuses on helping authors by teaching them how to bridge the gap between the creative writer and the marketing author. She is currently developing a series of workbooks to help authors build and perfect author marketing skills.
As an Author Success Coach she produces several pieces monthly for various websites and online publications. She teaches online and live workshops, clinics, and boot camps. She writes an author marketing industry blog and coaches authors, one-on-one, for sales success. Deborah belongs to several writing and professional organizations.
She has lived on both the east and west coast of the United States and has traveled the country widely. She is a native of Pittsburgh, Pennsylvania and recently returned after living in Los Angeles, California for several years.
Blog – http://rileymagnus.wordpress.com/
Teach – http://theauthorsuccesscoach.com/
Fiction – http://drmagnusfantasy.com/
Tweet – http://twitter.com/rileymagnus
Facebook – http://www.facebook.com/deborah.rileymagnus
LinkedIn – https://www.linkedin.com/in/deborah-riley-magnus-4ba15a1a/
WRITE BRAIN/LEFT BRAIN LINK